The Dress, Zara, Salzburg, and the second richest man in the world!
We were kind of busy last week, trying to get a suntan, but we managed to keep up with the news. Believe it or not, the world hasn't stopped for our summer vacations, and a lot has happened while we were applying our suncream:
1. Zara promises to go all sustainable until 2025
This is huge news: the giant high-street label Zara pledged to produce all items completely sustainably to keep up with the trend of sustainable fashion. Its parent company, the Spanish Inditex, wants to sell only sustainable fashion until 2025. The group includes not only Zara but also Bershka and Oysho, among others. The first steps will be to eliminate plastic bags from all stores and set containers for clients to dispose of old clothes, which will then be recycled into new products. Zara’s goal is to produce fashion using only organic, recycled or sustainable materials like cotton, linen, viscose and polyester materials.
2. Salzburger Festspiele from 20 July to 31 August
The festival season started in Salzburg, and music lovers have already flocked to the picturesque Austrian city. The Salzburger Festspiele opened with “Jedermann” by Hofmannsthal, with Tobias Moretti and Valery Tscheplanowa. All 35,000 tickets issued for "Jedermann" are already sold out, proving that the play is very much part of the Austrian cultural tradition and Salzburg's folklore. "Jedermann" has been shown at the cathedral square every summer since 1920, except for the war years, of course. The chic music festival is THE place to be in summer, people come from all over the world not only to listen to beautiful music but also to see and be seen, so don’t be surprised if you start seeing selfies of friends who have never cared for classical music before, suddenly “moved to tears” by the concerts ;) Check here the program and get your tickets for the music festival you shouldn't miss.
3. The Dress that became an Instagram star
I like to keep up with the news, even while sunbathing, but this summer, something didn’t seem quite right; I kept seeing the same image on my Instagram feed; I thought my finger, greasy with sun lotion, was slipping and somehow clicking on the same photo, over and over again. But it turns out it wasn’t the fault of my cream; suddenly, everybody was wearing the exact same black and white polka dress by Zara! “The Dress” has become the most viral garment of this summer; the frenzy with The Dress is such that since May this year, it even has its own account on Instagram, with more than 13k followers, and all that without the help of influencers, celebrities or royals! Quite a feat for a 49.99-euro dress! What happened was that the British stylist Faye Oakenfull posted on her Insta story what she thought was a fun “embarrassing fashion moment” of two women wearing the same dress on a set. After that, she began taking photos every time she spotted the polka dress, which was quite often. Soon enough, her Insta story became so popular, with people sending her the pics they had taken of women wearing the now-famous dress, that Oakenfull decided to open an account for The Dress.
4. Bernard Arnault, LVMH boss, becomes the second-richest person in the world
According to the Bloomberg Billionaires Index, the head of the French luxury goods group LVMH, Bernard Arnault, is now the second richest man in the world, overtaking Bill Gates. The 70-year-old businessman has turned LVMH into a huge powerhouse that controls 70 brands, including Louis Vuitton, Bulgari, Tag Heuer, Givenchy, Christian Dior, Sephora and the champagne Dom Pérignon, to name a few. I bet his daughter-in-law Salma Hayek must be quite thrilled with the news!
Have a nice week,