Figue, the French brand in the Meghan Markle Tourdrobe Fashion sustainable fashion brand.

We were especially pleased to see Meghan Markle wearing a dress by Figue, the French-American label we like very much, during her first Royal tour. Meghan Markle Tourdrobe was the talk of the press because of the fantastic looks the Duchess of Sussex donned.

The mom-to-be wore the bohemian maxi dress when the Royal couple visited the University of the South Pacific in Fiji, to watch a performance on the effects of climate change and talk to its students. The sustainable dress with a global-nomad aesthetic, was a perfect choice to attend the event that focused on environmental and conservation issues, which are aligned to the young couple’s efforts and work. And the Duchess of Sussex has just received from the Queen, an award for outstanding contribution to global conservation.

The New York-based brand Figue was founded by Stephanie von Watzdorf, a Parsons School of Design graduate and former designer at Tory Burch. The designer and Creative Director is the grand-daughter of a famous choreographer for Diaghilev’s Ballets Russes. She spent her childhood between Paris, among ballet costumes designed by Pablo Picasso, Joan Miró and Salvador Dali, and Positano, Italy, where the family used to go for summer, which explains the label’s French name that means fig, a fruit that reminds von Watzdorf of her childhood Mediterranean summers.

Her global heritage and passion for travel are the inspiration for Figue; the designer describes one of Figue’s collections, for example, as being a “Trancoso meets Positano”. The label’s clients, besides the Duchess of Sussex, are a mix of jet-setters and earth-wanderers who embrace Figue’s ethnic looks.

Here are some more reasons to love Figue: the brand’s bohemian yet luxurious collections of sustainable clothes, jewellery, shoes and handbags are produced by artisans in Italy, India and Bolivia, using, when possible, recycled materials and up-cycling vintage pieces. The extra fabric from production is used to manufacture shoes and jewellery bags to minimise waste, and the artisan’s fair wages help the global community. Perfect choice to be part of Meghan Markle Tourdrobe.

Images @shutterstock and courtesy Figue

By Selma

I am the editor-in-chief of and co-founder of I have also been working as creative director at, a marketing agency headquartered in Vienna, Austria, with offices in Hamburg, Germany, and Madrid, Spain.