Fashion men and boys can rejoice today. Lena Hoschek just got into some new biz, and that is one fancy name: Gino Venturini. The manufacturer, Vienna-based and all about shirts, has joined forces with the iconic Austrian designer and together they came up with a shiny new limited-edition collection, where men’s shirts are the focus.
The main inspiration comes from the 50s and the 70s, and this is how high craftsmanship meets vintage designs for amazing results. Also, a great gift idea for yourself or your boyfriend, I would say.
To shop the Gino Venturini for Lena Hoschek collection, visit the Lena Hoschek flagship stores in Vienna & Graz, as well as in the Christmas Pop Up Store at Spittelberg (Gutenberggasse 17, 1070 Vienna).