Editors' Crush

Fashion Stuff: The Mason Watch

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Kickstarter is a great source for crazy and/or genius ideas to discover while eating popcorn on a flat Saturday afternoon; sometimes, it can become a great place to find the next fashion thing. It’s the case of the Mason Watch,¬†created by Analog Watch Co. with lots of love and dedication.

The Mason Watch is an analog (obviously) watch with the face made of marble, which aims to unite the functionality of the everyday instrument and the beauty or natural materials. The guys at Analog Watch Co. had enough of plastic and metals and decided to dive head first into something that could be called earth friendly and a gift from the earth at the same time. While marble is obviously a natural material, they decided to use two basic shapes for their watch dials with the same purpose: a classic circle and a hexagon, inspired by snowflakes, honeycombs and pineapples.

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