About Selma

Why is it so difficult to describe yourself or your own project? It took me days to organize info about myself…Oh, well…let’s go:

I have been working with fashion blogs and social medias since 2004. In Brazil, I developed the entire repositioning and a whole web based platform for the São Paulo Fashion Week, as well as the FFW Mag. So the idea to have my own online magazine about everything beautiful and relevant in fashion, design, and lifestyle, was actually born a long time ago, but Notorious Mag started officially in June 2011.


I didn’t want to make a super hip-edgy-fashion blog, I didn’t want to show my wardrobe or my styling skills, I just want to show what, in my opinion, talented people are doing (famous or not) and what the city has to offer in that sense. It doesn’t matter if the stuff is mainstream or underground, both are welcome and both are blended here. And as I am in Vienna, the city with its designers, creative people, and special addresses is the background of everything.

I hope you like reading it, as much as I enjoy writing it.

Daniela Skrein illustration for Notorious Mag

Notorious works with a team of bloggers and I am always open to meet new people interested in contributing. You can send me a message the email below

If you want to advertise here, please contact: selma [a] agency4e7.com

Our Media Kit: www.notorious-mag.com/mediakit/

Selma Schönburg

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